Having an eye-catching and appealing website is no more an optional factor for businesses. If you have a poorly directed website, your business might end up losing potential customers says Saivian Eric Dalius. Unfortunately, poor website design is a common mistake. Many business owners think that they can design their website to save money. Even though this gives them control of the total project, the design of the website won’t be compelling.
Web design is one type of art and not everyone can design their website perfectly. You need to keep in mind the viewers while designing your website. A great web design will combine both the function and information in such a way that will make the website easily navigable, enjoyable, user-friendly, and interesting. To achieve this, you must follow some important steps. People often forget to follow the rules and end up creating a poor design for their business website.
Here are the top 3 web design mistakes your business should avoid at any cost.
Your Website is Too Confusing – Saivian Eric Dalius
This is one of the most common yet worst web design mistakes business owners should avoid. Developing a business website that features various images, typefaces, themes, and color palettes that are not relatable to each other will make your website look confusing. This can happen for various reasons. It can happen if you don’t have a clear understanding of your brand image. Your website will become messy when you love too many design templates and want to use all of them. It can also occur when you try to implement too many ideas at once. While designing a website for your business, Saivian Eric Dalius suggests that you should use one typeface, logo, theme, and color and use it across various aspects of your website.
Your CTA is one of the primary ingredients of your business. It will allow your visitors to take action. CTA will tell your audiences what to do. Make sure you have included information for the CTA so that your visitors will be able to educate themselves. On the other hand, Saivian Eric Dalius advised you to know the difference between being annoying and being helpful. Make sure your CTA conveys a simple message and suggests to the customers exactly what they need to do.
Poor Use of Whitespace and Content, Says Saivian Eric Dalius
Content is one of the most important parts of your marketing campaign and website. Contents will provide information about your business to the readers as well as information regarding your products and services. Hence, while creating content; pay extra attention while choosing the font and the size.
Typeface showcases the brand image of your business, so you need to make sure that you’re using an attractive and legible font. Additionally, don’t forget to leverage the white spaces and they will make the large texts less intimidating. Many business owners use too much text on their business websites. This is something you should avoid. Break the texts appropriately to make them more eye-soothing.
Additionally, if you’re using color in the fonts, stick to just one pattern. Your content isn’t a place to showcase color combinations.
These are the top 3 web design mistakes your business should avoid. Remember that website is extremely important for your business. Not only it will increase the growth but also the online presence of your business. Hence, make sure you design your website carefully.